Archive for March, 2009

School Fundraising Ideas - Have You Considered Healthy Fundraising?

Posted on March 31st, 2009 in fundraising | Comments Off

fundraising
Jessi McCafferty asked:


If you want to arrange any special event at your school, remember healthy fundraising is not impossible. In fact there are more healthy fundraisers available than those that would be considered unhealthy. A healthy fundraising initiative deserves a strong support from the school as well as students. It accomplishes three things all at once: increases your health, raises money and support, and draws your school together as a team with the satisfaction of a mutual goal.

Fundraising doesn’t focus on selling products only, rather it brings all students under one roof to share their ideas and to have fun with interesting and healthy fundraising ideas like skating night, selling handmade items, or holding a fun event like a walk-a-thon. Just remember that the more unique the fundraiser and the more dedicated your group is, the more profit you will make!

So What Are a Few Healthy Fundraisers?

So your school has made the decision to be healthy and wants wonders where to start with ideas for fundraisers. There are tons of different ideas, but in this case, the more common ones are often the most successful. The key to good fundraising is to have fun and be exciting. A fundraiser that involves physical activity is always well-liked and attended. For instance, you could organize a walk-a-thon. This excellent idea not only is a fun event, but also assists to publicize the cause as kids interact with people for pledges. Walk-a-thons are more effective since a lot of visibility is gained when people notice the kids walking around town during the event. Here people become more aware and conscious about the school group’s need for funds and this prompts them to action.

Other healthy fundraising options might include a skating night at the local skating rink. Kids love to skate and the rink operator will love the traffic. Another fundraising activity could be holding a movie night. With student’s participation and tireless effort, hosting a movie night can easily benefit a group’s fundraising efforts. Movie night once or twice a month will offer a safe hangout for students with a perfect fundraising opportunity. However, you need to create the right ambiance with comfortable with good seating arrangements and good projectors. Some volunteers will need to manage the ticket checking department, while others are needed to promote the event as well as to help make the movie choices.

Finally, if you are ready to try a super-healthy fundraising option that is also a lot of fun, consider holding a farmers’ market type event at your school. Asking permission to set up stalls, you can easily engage yourself in selling items like fresh fruits and vegetables along with some other off-beat items including candles, gift wraps, cards, coupon books, magazines, or cook books in your school premises. Everyone will love and join eagerly in such a unique and creative event.

Let’s Sum Up

Healthy fundraisers are always a good way to earn some support for your school as well as have a great time. The community will always appreciate a fundraiser that includes exercise, healthy foods, or safe events for kids and teens. So give one of these fantastic ideas a try and see for yourself the benefits of healthy fundraising!



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10 Keys to Effective Fundraising in a Soft Economy

Posted on March 30th, 2009 in fundraising | Comments Off

fundraising
Frank Bennett asked:


Fundraising in a soft economy offers unique challenges to nonprofit organizations.  The bad news is that you will find many doors that were historically open to you suddenly closed.  The good news is that the most effective fundraisers are still able to raise significant funds.  The first understanding your organization must embrace is that fundraising in a soft economy is not a yes or no question.  While you may not be able to tap some resources that have historically contributed to your organization this does not mean that the funds are not replaceable.  To be effective you must rethink your assumptions, broaden your scope, and approach your fundraising efforts with a clean slate.  When you take these steps you will find opportunities in places that you never previously considered.

In this article we offer 10 tips for maximizing your fundraising efforts in a soft economy.  These tips come directly from organizations and fundraisers who have shown the ability to consistently achieve or exceed fundraising goals during soft economies.  We hope that these tips will help your organization grow during these challenging times.



Focus on the Prospect’s Needs:  In difficult times the organizations that make the most convincing case for support get the funding.  As Tom Ralser states in his book ROI for Nonprofits, “When investors are shown that their money is making a difference and their investment is paying off, they are more likely to keep investing”.





Match the Message to the Prospect:  This sounds similar to #1 but it’s somewhat different.  Once you have developed a compelling case for support, in challenging times it is more important than ever that you match your message to each individual prospect.  Remember the 80/20 rule.  20% of organizations are going to get 80% of the dollars available.  The ones who win are the ones who present a case for support that matters most to each individual prospect.





Widen Your Net:  This is the time to analyze your current list of prospects and expand it.  Every organization has corporate, foundation, and individual potential donors who have never been properly solicited for support.  Don’t limit your opportunities by assuming you can’t broaden your base. 





Know Your Industries:  Historically speaking, in soft economies some industries are significantly impacted while others see only a minimal effect.  It is important to understand this when approaching prospects.  Failure to understand the importance of this concept can greatly impact your returns.  We once had a business executive at a medium-sized organization tell the following story: “I had this guy representing a local museum see me about getting involved during the recession in the early 90’s.  Before he came in I was fairly receptive.  By the time he had spent the first ten minutes of our meeting talking about how bad the economy was I was no longer interested.”  It just so happened that the executive’s business had only been marginally affected by the economy and the presenter’s assumptions caused the conversation to spiral down hill.  Don’t assume that things are bad everywhere.  Do your homework before you go in.





Know Your Foundations:  Understanding the historic tendencies of foundations in your community can lead to large commitments. Regardless of economic cycles, many foundations are required to give out an amount of money every year.  Understanding each foundation’s rules for giving will lead to increased funding for your organization.





Focus Long-Term:  Even organizations that are struggling understand that the economy cycles and it will eventually get better.  Often in soft economies nonprofit organizations can procure 4-5 year pledge commitments from even the most economically impacted companies.  History shows that with an effective investor/donor relations program more than 95% of these long-term commitments are fulfilled for the length of the commitment, which makes this a very effective tool to use during challenging economic times.





Keep the Goal in Mind:  While we have found that fundraisers may get a few more “no’s” in a soft economy, they can still achieve overall funding goals through sound campaign strategy.  It may take more “asks” or more creative and effective approaches than it typically might, but your fundraising efforts can still be successful.  Keep the end result in mind.  Adequately funding your program or project is what really matters.





Do It Now:  Too many organizations reflexively delay fundraising efforts because of economic cycles.  Our research has found that this is the wrong choice to make in almost all instances.  When you consider the dollars you are trying to raise, the true impact of economic forces, and the competition in the market, it is usually best to move forward with your fundraising initiative instead of delaying.  In many cases the slow economy causes the competition for money in the market to decrease substantially, which actually throws the balance of dollars available relative to organizations asking in your favor. 





Don’t Interrupt an “In Progress” Fundraising Initiative: When you interrupt a fundraising initiative mid-process you do far more damage than you think.  First, you negatively affect your brand.  Many of the people you called on during the feasibility study or who have been cultivated by early campaign efforts shouldn’t be left hanging.  If they do not hear back from you they assume that something is wrong at the organization and may be less likely to respond favorably down the road.  Moreover, a key element of most winning campaigns is projecting success and creating momentum.  Nothing kills momentum or broadcasts impending failure more than calling a time-out.  Any small advantage that might be gained by waiting for an improved economic climate will be greatly outweighed by the daunting psychological and strategic hurdles of trying to re-start a previously abandoned effort.





Be Positive:  Often the language leaders use within an organization dictates the tone of fundraising and other efforts.  Sage Labs recently conducted extensive research on the impact of the economy on nonprofit fundraising and found that the largest difference between the organizations who continued achieving their goals and those who did not was the attitudes of the leadership.  The organizations who consistently achieve better results saw the economy as a challenge that could be overcome.  Those who over perceived the significance the soft economy was going to have on their fundraising efforts saw a much greater impact on their bottom line.  It’s a self fulfilling prophecy.  Stay positive and you will see better results.



References:  Ralser, Tom.  ROI for Nonprofits:  The New Key to Sustainability. (New Jersey, John Wiley and Sons)



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Fundraiser?

Posted on March 30th, 2009 in fundraiser | 5 Comments »

fundraiser
shortkidjc asked:


I want to start a fundraiser and donate the money to a center in our town that provides a place to live for women and children that are beaten by their husbands. Any ideas on how i could start out? Thanks for all suggestions!

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Fabulous Diamonds - Live @ Super8 fundraiser

Posted on March 29th, 2009 in fundraiser | Comments Off

knomadix asked:


Melbournes long running dub’n’sax’loopers Fabulous Diamonds put in a nice effort here breaking up the day at just the right time. 100% humidity on this hot, rain filled day in an empty warehouse in Jan 2007. Part of this song will be included on the ‘Super8 Diaries DVD’ as bonus material. Set for release at the same space on Jan 20th 2008. sound by Nao Anzai

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Sarah Palin, Pat Buchanan fund-raiser

Posted on March 27th, 2009 in fundraiser | Comments Off

kowason235 asked:


Pat Buchanan explains how McCain’s new VP nominee, Sarah Palin, was a fund-raiser for his presidential campaign in 1996.

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